Rokstar LABS

Rokstar LABS™ was created by Steve Lichtman to help consultants, entrepreneurs, and business owners identify and empower their sales and marketing messages.

Steve Lichtman headshot

Why today? Why Rokstar LABS? Why any of this? Steve Lichtman... who are you?

That’s a pretty simple answer… my passion is all about helping empower people just like you with your sales and marketing processes. I try to do it in a way that educates and familiarizes people with what is best suited for their goals and dreams. It’s what I have done for the past two decades for other companies as the ‘lightning in a bottle’ or ‘secret weapon’ utilized to retain their clients longer.

Up until this point I’ve been 100% behind the curtain with a private business and consultancy on a per-hire basis for larger companies.

The founding moment of Rokstar LABS was during a lazy day as I hung out with my kid and bounced a dozen names off her 10 year old (at the time) creative mind during lunch. This was her favorite. It connects to us on a personal level since we’re a rock-n-roll family, go to tons of concerts (her first was last day of kindergarten), and she can absolutely shred on her electric guitar she’s been playing since she was 7.

A little history to what got us here...

The majority of my career has been spent helping Fortune-500 companies and their CEOs build upon or create the strategies for their sales and marketing processes. I cut my teeth with a C-suite telemarketing company for many years in the IBM PartnerWorld network. More recently I’ve represented the worlds leading authority in trust-based sales Unlock The Game as their acting CMO and client facing lead.

My eccentric delivery style and ability to find that one gap in the marketplace where you will undoubtedly shine has been a resounding strength and part of my secret sauce over the years.

I truly love being your secret business weapon to help better understand and implement your sales and marketing goals with processes that work for you. An ally you can rely on for an honest, no-BS opinion and back it up with meaningful strategies.. while always keeping the integrity of your brand and legacy in-tact.

I created Rokstar LABS so I could now be that secret weapon for anyone trying to figure out how to navigate their sales and marketing processes themselves.

If you need a second opinion on your sales and marketing processes apply for a Marketing Growth Consultation <– click here

As an eternal optimist one of my beliefs is that anything is possible if you put in the work and care about your outcomes.

Are You Human...

What about the rest? I’m a husband and father, artist, unabashed headbanger, maker, and all-around creative force of energy and positivity. If you know me, I don’t have to tell you that, the experience has already been yours to have. 😀🤘
I was born in the early 70s in Orlando Florida but have spent most of my life on Long Island, New York. It was an amazing place to grow up in the 70s and 80s and today has that same magic for my own child.
Long Island, and LIFE on Long Island has changed over the years like anywhere else. Thankfully, it is mostly for the better and I can’t see myself living anywhere but here at this time. Embracing the change around you and our differences as people is what makes everyone unique.
Be unique! Be you! Never stop rokin’
steve's signature
Steve Lichtman with family at ZZ Top
ZZ Tops 50th Anniversary Tour with the family
Rokstar LABS

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